Do Something Big campaign – advertising vacancies on Find A Job ahead of summer activity

The next wave of the Do Something Big campaign will run from 19 May -14 September 2025, encouraging more people to explore a fulfilling career in early years and childcare.

New adverts include 15-second social videos that challenge common barriers to joining the sector, alongside new content specifically designed to encourage more men to consider working in early years roles. The campaign will be across TV, radio, digital, social media, billboards, and the rail network.

We’d love your support in amplifying the campaign – please keep an eye out for the new adverts and use the available resources in your own recruitment activity.

The campaign website also directs thousands of potential applicants to Find A Job every week and providers can advertise roles on there for free, which will ensure they are seen by a large pool of candidates.

Please share the attached ‘DWP Find a Job instructions’ with your local providers to help them create an account and post any current or upcoming jobs in their setting.

Providers should use the term ‘early years’ in the title of the job adverts and select ‘Education and childcare jobs’ for the job category. Thank you for your continued support.  

Don’t forget the Early Years and Childcare Service can also support you with your recruitment – during the Summer term (from 4 April – 31 August 2025) there will be no charge to place an early years and childcare job advert! Read more: Submit a vacancy – Information for childcare providers