
This National Adoption Week (20–26 October), we’re celebrating the ‘perfectly imperfect’ homes that make adoption possible.
The campaign aims to challenge the myth that you need a ‘perfect’ home to adopt. New data shows 86% of adopters once worried their home wasn’t good enough – but what matters most is love, stability, and a sense of belonging.
Amanda White, Head of Adopt South West, says:
“It’s not about having everything perfectly in place. It’s about offering a child love, security, and a sense of belonging.”
Right now, over 800 children in the Southwest are waiting to be adopted. With adoption enquiries down nationally, this week is a reminder that families come in all shapes and sizes – and that you could be the person who helps a child feel truly at home.
As part of the campaign, You Can Adopt has released a short film featuring familiar faces with personal ties to adoption, and a pop-up installation in London and Leeds exploring how everyday moments create connection.
Ready to adopt? Use the Adopt South West ‘Ready to adopt?’ checker to learn more, or visit our website to start your journey.