Advertising costs

Please could you provide the following information, as requested under the Freedom of Information Act:

* The total spent by the local authority on print advertising in local or regional newspapers and magazines in 2018
* The total spent by the local authority on print advertising in local or regional newspapers and magazines in 2017
* The total spent by the local authority on print advertising in local or regional newspapers and magazines in 2008
* The total spent* by the local authority on authority owned or managed print publications for each of the following categories ‘ A) Newsletters B) Magazines C) Newspapers in 2018
* The total spent* by the local authority on authority owned or managed print publications for each of the following categories ‘ A) Newsletters B) Magazines C) Newspapers in 2017

*Including costs of staffing, design, printing and distribution

 

Devon County Council does not monitor or report on advertising costs by either the method of delivery (print / electronic) or category (newspapers etc…), and we therefore do not hold the answers to your queries.

We can however confirm that in respect of external advertising, £529,000 was spent by Devon County Council during the 2017/18 financial year and £265,000 has been spent during 2018/19 (as at 10th January 2019). Please note that this excludes advertising carried out where Devon County Counil was not the beneficiary and advertising undertaken by schools.  The majority of this paid advertising relates directly to recruitment and statutory public notices